Everyone collects data.

We make it actionable.

EVALUATE

We evaluate your current Salesforce Marketing toolkit and datasets. We examine the components, integration, data flow and usage between platforms to gauge the health of your marketing data.

STRATEGIZE

We review your current audience segments versus your desired segmentation. We take into consideration your architecture as well as your marketing needs for growth.

Then we work with you to create an action plan to pair audience segments with messaging so that you can meet and exceed your marketing goals.

MANAGE & DELIVER

We will work with your team to deliver epics and user stories with robust acceptance criteria so that you can put your strategy into development. No vague language. Just the nuts and bolts.

Our Mission

MARCHITECTURE

We empower organizations by helping them create scalable marketing data architecture within their Salesforce ecosystem. Our tailored solutions optimize data utilization, streamline processes, and enhance the way organizations define and enrich their segment data.

EXECUTION PLAN

Our execution plans ensure that data becomes a dynamic asset and driver as a part of your Salesforce marketing strategy and your MarTech platforms.

We enable businesses to transform data into actionable insights, driving tangible returns on investment and sustainable growth.

Common Painpoints We Encounter

"My platform doesn't work for me."

Marketing Automation platforms send messages - With the right strategic plan, your platform can scale your marketing without excess overhead/frustration to your team.

"No clear return on marketing investments."

We can work with your teams to identify key data points to build the right KPIs so that you can prove the value of your marketing - and gain further investment in your programs.

"Low resources or reductions in staff"

We embed ourselves within your team to discover and define your work; Our delivery plans accelerate lean/agile development so that you can build in-house capabilities, no matter your team size.

Thank you so much for all your hard work, navigating tough situations, not being afraid of hard things, thought leadership, in it together approach, the list goes on.

Client, VP, Global Operations

I wanted to tell you how much you made an impact...We are going to miss you and the way you approach your work.

Client, Senior Manager, Global Digital Team

Engaging Our Services

You need us when...

  • You want to automate your marketing so that you can listen for upsell and retention opportunities.
  • You are migrating to Salesforce Marketing Cloud and need strategic support and planning from a solution implementation perspective.
  • You are implementing Data Cloud and want to ensure that you are starting with scalable audience segments for your marketing program.


Let's Get Started

Let's take the next step...

Contact Us Today!

© All Copyrights 2025 by Ritual Data, LLC